Zipify Pages Case Study

Generative AI-powered page builder for Shopify platform

Zipify Pages is a powerful page builder for Shopify, offering a smooth and intuitive experience. It was initiated by a passionate eCommerce enthusiast with vast expertise in online sales, Ezra Firestone. This tool allows users to create professional landing pages without any coding skills. Moreover, the product helps not only elevate the store’s visual part but also increase sales. Our collaboration with Zipify resulted in a solution that meets the unique needs of eCommerce merchants, providing them with the flexibility and functionality they need to succeed. Excited to discover how we achieved this? Here you go!

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Back to the roots…

How did we help Shopify merchants create high-converting landing pages and get AI-driven actionable insights and optimizations?
Where We Began…

Launched in August 2017, Zipify Pages started with minimal features in a then-limited Shopify ecosystem. We were pioneers in ensuring that our application worked seamlessly out of the box, with no additional code manipulations required from users to integrate with their stores. This innovation set the product apart from the very beginning.

Constant Competition

Today, we confidently compete with domain leaders, continually upgrading the functionality and transitioning to new structures. Our product has undergone significant transformations, and we're now witnessing a resurgence of interest and adoption even though it has been on the market for 8 years already.

Continuous Growth

This journey of Zipify Pages is a testament to our commitment to innovation and excellence, ensuring we deliver a product that not only meets but exceeds the needs of eCommerce merchants.

Challenges We Overcame

Meanwhile, working on a project in such a fast-paced industry has been always challenging. We face regular platform updates, making it a race to keep up and stay relevant. It isn’t just about creating an app and generating revenue; it is about staying afloat, maintaining interest, continuously adding features, and keeping pace with Shopify's evolution.

Exclusive Partnership

As a result of our collaboration, we've established closer ties with Shopify. They now approach us to develop additional features, recognizing our unique expertise. One notable achievement is our exclusive partnership on upselling bundles, where we are the sole provider.

Ezra Firestone Ezra Firestone CEO at Smart Marketer Inc.

One of our businesses went from zero to $2 million dollars a year in annual recurring revenue. That’s only possible because of Master of Code development expertise and ability, which allows us to focus on marketing and sales. I attribute the success directly to their effort. Without their product development, we have nothing to sell. So they get most of the credit.

What is this product all about?

Master of Code Global developed a user-friendly page builder designed specifically for eCommerce businesses.

Zipify Pages is a tool aimed to help numerous merchants create high-converting landing pages easily, improving their online presence and sales. Here are the app’s key features that make it all happen:

  • Drag-and-Drop Builder: Intuitive creation of stunning pages with users in mind.
  • High-Converting Templates: A library of about 100 pre-designed variants that are proven to boost revenue.
demo image
demo image
  • Mobile Optimization: Pages that look great on all devices with responsive design features.
  • Global Style: A big-store-friendly opportunity to apply the chosen style to diverse pages.
  • Split Testing: A/B tests to find the best-performing versions of your landing pages.
  • Analytics and Reporting: Timely and data-driven insights into performance.
  • Customization Options: Every part of your pages may be adjusted to fully match your brand.

What about Generative AI?

One of the key features of Zipify Pages is the integration of advanced AI capabilities, which we at Master of Code Global developed to improve user experience and performance. Merchants can easily generate high-converting copy for their product descriptions, and any other types of on-site content that would require months of copywriters’ work. 

With such a smart editor, it’s possible to instantly fill an eCommerce website with relevant content that drives sales. This way, Zipify Pages gives merchants a powerful advantage, helping them stay competitive and achieve their business goals more efficiently.

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Technologies We Leveraged

  • OpenAI API OpenAI API
  • Shopify Shopify
  • RoR RoR
  • Backbone.js Backbone.js
  • Vue.js Vue.js
  • Scss Scss
  • Webpack Webpack
  • Gulp Gulp
  • Aws Aws
  • Kubernetes Kubernetes

Results

  • 600+ 5-star reviews
  • 100+ templates of different page types
  • 15,000+ brands trust Zipify Pages
  • 100K+ active published pages
  • 13,5M monthly views

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