One of the major stumbling blocks has been UI. The design was made mostly by a web expert from the client’s side. Our job was to make it adapted to mobile with a tight schedule that the eBags team dictated.
eBags is a mobile application designed to provide a mobile shopping experience for eBags (largest bags retailer in the world) customers. The app features cool visual product search algorythms to match products by pictures taken by customers of similar products they have seen elsewhere (on the street, online etc.) The app also serves as a mobile interface to eBags inventory shopping. Customers can also benefit from easy use push notifications designed for discounted shopping based on different sales events.
feature gives the ability to add a tag to luggage with digital owner’s contact information included. And a bag will never lose its owner!
When the perfect bag passes by, the match can be found on eBags store by snapping a picture and picking from the gallery.
Steal of the day
There is no way to miss a great deal with the Alerts option.
Analyzing likes and dislikes to make recommendations that help to find the perfect handbag.
The project comprised two phases: ecommerce apps development and eBags Connected Tags. Master of Code gave the mission to 7 masters, and they completed it brilliantly and just in time. The launch of eBags app was expected to be done in 2,5 month. The project activity included:
iOS ecommerce app development
Android ecommerce app development
Connected Tags phase needed 2,2 months to be implemented .
In ecommerce app development, you really need to make sure the architecture is perfect. If something seems not obvious, tricky to the customer, or doesn’t work well enough, he will not make an order. So we made a detailed wireframe:
After discussing details with the our UI/UX designer, we worked on the prototype:
What We Created
Working with the eBags app backend, we used Go language for push notifications dispatching.
The customer planned to carry out a paid advertising campaign, so we connected Appsflyer to assess the effectiveness of the campaign. This tool allows connecting product application activity (including committed purchases) with the method of installation of the application (the user can find the app in the AppStore or follow the ad campaign link).
During the ecommerce app development process, we were using Parse for sending notifications, but it closed soon, so we had to look for an alternative.
The full technology bundle: PCSSO API, Android SDK, eBags API, iOS SDK.
Team size7 people
IndustryRetail and E-commerce
- pagination-wrap Android SDK
- pagination-wrap iOS SDK
Android SDK iOS SDK
The first phase was launched on March 4, and the Connected tags was released on August 20. After almost 8 months, eBags app was installed more than 40k times.
To make the ecommerce app work even smoother, after eBags v1.0, we have launched the 1.5 version with some improvements.