Mykyta Fomenko

Former Head of Digital Marketing

Mykyta Fomenko is Master of Code Global's former Head of Digital Marketing, bringing over 10 years of digital marketing expertise and 9+ years managing teams of up to 20 people. His industry background spans SaaS, iGaming, and automotive, with a focus on customer acquisition, retention, and performance marketing integrated with AI. He is deeply passionate about Generative AI and Conversational AI applications in marketing, and shares his data-driven approach as a curator and lecturer for SMM courses at Boosta Academy and Hillel.

Posts by Mykyta Fomenko

Conversational AI in Retail That Knows Your Stock, Style, and Shoppers

Picture this: a buyer stands in your store, phone in hand, eyeing a product. They ask a quick question – …

AI Agents in Finance: How to Go From Analyzing 50 Documents to 50,000 Overnight

Your best M&A analyst is a star. But they can’t review 50,000 pages of data room documents before their morning …

How Conversational AI in Healthcare Delivers Measurable Patient-First Outcomes for Your Practice: The Guide for Providers

You’re a patient trying to reschedule an appointment. After clicking through option after option on the phone, you’re stuck on …

AI in Telemedicine: Your Strategic Blueprint for an Adaptive Clinic That Patients Love

Telehealth flung open the doors to remote care, bridging geographical divides. Accessibility to healthcare services improved dramatically, reducing barriers from …

“Sorry, We’re Closed”: Voice AI for Dealerships Won’t Ever Let Your Clients Hear This Again

Your dealership is bleeding money right now—you just can’t see it. That unanswered call? $40,000 rolling to your competitor. That …

How to Make AI for Claims Processing Your Number One Ally for Strategic Advantage

Imagine your company’s requests handling as a vast, imposing mountain range. Peak after peak of documents, applications, and endless forms …

AI in Automotive After-Sales Service: The Silent Engine of Long-Lasting Customer Loyalty

Beyond the showroom gleam and the thrill of a new vehicle lies the often-unsung hero of automotive success: post-sale support. …

Why AI in Automotive Supply Chain? A Day in the Life Before and After Innovation

The alarm clock screams. 5:00 AM. Martyn, Supply Chain Director at a major automotive manufacturer, barely has time for coffee …

Top 13 AI Automotive Companies Behind the Industry’s Biggest Innovations

The automotive sector is experiencing a massive transformation fueled by artificial intelligence. From intelligent ADAS and voice assistants to AI-powered …

Shifting Gears with AI: How Voicebots in Automotive Industry Are Fueling Explosive Growth and Generating Profits

What if your sales team could respond to every lead instantly, 24/7? What if your service department could proactively address …

Stop Chasing Invoices: Generative AI in Accounts Payable Takes the Lead

Is your department a chaotic whirlwind of paper invoices, frantic phone calls, and looming payment deadlines? Do you feel like …

Generative AI in Consumer Products and CPG: The Revolution in Your Shopping Carts

Visualize a world where your favorite shampoo anticipates a bad hair day before you even do, or your go-to coffee …

Finance Chatbots as a Revenue-Generating Powerhouse in a Digital-First World

Today investment-related institutions are grappling with a customer experience revolution. The pressure is on to deliver personalization, all while fine-tuning …

Beyond SMS: How RCS in Marketing Skyrockets the Effectiveness of Promotion Strategies

In the cacophony of the digital age, capturing and sustaining an audience’s attention has become a formidable challenge for marketers. …

100+ Eye-Opening ChatGPT Statistics: Tracing the Roots of Generative AI to Its Global Dominance

The year 2022 marked a watershed moment in the evolution of artificial intelligence. OpenAI’s ChatGPT burst onto the scene and …

Banking Chatbots: From Cost Center to Profit Driver

Let’s imagine a friendly financial advisor available in your pocket, ready to answer your burning questions about money anytime, anywhere. …

Key Reasons to Integrate Machine Learning in Manufacturing: From Factory Floor to Future

Imagine a factory not just humming with machinery, but pulsing with intelligence. This is the future promised by AI, which …

How Real Estate Chatbots Revolutionize Property Management and Marketing: Top-Level Overview

The property industry is undergoing a transformative shift, driven by the emergence of artificial intelligence (AI) and its powerful applications. …

Conversational Marketing Chatbot: The Business Blueprint from AI to ROI

Imagine, 80% of companies are now harnessing the power of conversational tools like chatbots to engage with their current clients …

How to Utilize Conversational AI for Customer Engagement to Win Clients’ Hearts and Boost Loyalty

Did you know that 74% of decision-makers recognize the detrimental impact of poor buyer experience on company revenue? Conversely, providing …

Generative AI in Automotive: Why are Industry Leaders Integrating AI-Driven Solutions?

Day by day, the automotive industry is transforming with advancements like electric vehicles and autonomous driving, creating a demand for …